Originator of sake culture
Japanese sake, which used to be considered indispensable to our daily lives, is now facing its greatest turning point. It has ceased to be a necessity even on ceremonial occasions and is no longer the topmost item of choice. Nevertheless, it is an undeniable fact that Japanese sake played a role in shaping our culture. We hope to create new values through people and sake by reinterpreting the culture that has been created through sake brewing.
In almost every region is a longstanding sake brewery, and it’s not rare to come across one that was founded as late as the Edo period. With today’s advancement in logistics and transport, products can easily be acquired from any region, but we are confident in saying that no entity has embodied the history of its region as much as sake breweries have. We hope to promote the Shisui community, which had never been the center for tourism, through our brewery and communicate the charms of the locale to the rest of Japan.